jDOM App is a promo landing page for a PropTech ecosystem serving the real estate and repair sectors. The site introduces jDOM PRO for contractors and jDOM MY for homeowners, along with pricing, FAQs, and a blog. PRAS built a streamlined site to showcase product value and drive user onboarding.

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jDOM is a PropTech ecosystem that integrates the jDOM My (for homeowners) and jDOM Pro (for professionals) platforms. The existence of two independent services necessitated the development of a unified marketing hub, jdom.app.We have consolidated disparate products into a clear ...

jDOM App - case from PRAS

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web platform for showcasing the proptech service

<h3>Challenge</h3>Launching and promoting the jDOM ecosystem required an accessible resource to differentiate tools for contractors and homeowners. The primary objective was creating a promotional landing page at jdom.app to showcase products, publish pricing, and engage users.<ul><li>Product Presentation: showcasing capabilities of jDOM PRO (for pros) and jDOM MY (for owners).</li><li>Pricing &amp; FAQs: structured presentation of subscription plans and onboarding FAQs.</li><li>Content Growth: integrated blog module to publish expert articles and build SEO traffic.</li></ul><h3>Solution</h3>PRAS engineered a responsive promotional landing page at jdom.app.Product Showcase &amp; PricingHighlighted key features of jDOM PRO and jDOM MY alongside a clear rate comparison matrix.FAQ Suite &amp; Blog EngineAdded an interactive FAQ section for fast client support and a blog module for inbound content marketing.<h3>Result</h3>The client launched a conversion-focused landing portal to promote the ecosystem:<ul><li>Clear Positioning: intuitive PRO vs. MY distinction helps users select the right tool immediately.</li><li>Transparent Offerings: explicit pricing and FAQs reduce support inquiries and user friction.</li><li>SEO Traction: the integrated blog drives continuous organic web traffic.</li></ul>As an accredited EBRD consultant, High Tech Park resident, and ISO 9001-certified company, PRAS ensures top-tier software standards.

<ul><li>PRO &amp; MY Showcase: clear landing blocks detailing features for pros (jDOM PRO) and owners (jDOM MY).</li><li>Interactive Rate Cards: transparent matrix outlining subscription tiers and included services.</li><li>Expandable FAQ Suite: dynamic accordion UI providing quick onboarding answers.</li><li>Content Blog Module: flexible publishing tool powering news, guides, and SEO articles.</li></ul>

<ul><li>Clear Navigation: users instantly find the right feature set for their needs.</li><li>Pricing Transparency: clear price breakdowns establish immediate brand credibility.</li><li>SEO Lead Generation: built-in blog capabilities drive organic search traffic.</li><li>Support Efficiency: self-service FAQs handle common inquiries automatically.</li></ul>

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jDOM App

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